Personal Information We May Collect
Personal Information means any information that may be used to identify an individual, including, but not limited to, a first and last name, a home, business, or other physical address, a phone number, and an email address. In general, we only collect Personal Information from our Site users in connection with inquiries about our services through the “Contact” page. Such Personal Information includes the following:
- your first name and last name
- your profession
- the name and size of your business
- your telephone number
- your email address
- the product that you are interested in
- your website URL
As a Hotwire Media advertiser customer you will obtain access to our advertising portal by means of a log in on our website. Your Personal Information will be stored and will only be used by us for the purpose of providing you with our services and to organise and administer our contractual relationship with you. In addition to the Personal Information set out above, this Personal Information may include the following:
- your address (residence and/or business);
- your password and the user name as selected by you;
- your payment information (account number an/or credit card number, expiry date and secure code)
- your date of birth;
- information on the services provided by us, including the level of performance of your advertising campaigns.
Hotwire Media does not seek to collect sensitive personal data (such as data revealing political opinions, religious beliefs, health or other matters) through this Site. Please note that, by providing Hotwire Media with unsolicited sensitive personal data you (explicitly) consent to our use of said data as described above.
How We May Use Your Information
We may retain and use your Personal Information for the following purposes:
- to fulfil requests for products or services
- to conduct research and improve our services
- to send you communications (as set out below)
We reserve the right to send you certain communications relating to the Site or the services provided by Hotwire Media, such as service announcements, e-mails related to your account, or similar administrative or transactional messages. We will use your Personal Information in order to contact you, should you have consented to receiving marketing communications or to the extent permitted under applicable law. To the extent any of such marketing material is sent to you by email, you will always be offered the opportunity to opt-out of receiving them by clicking the relevant opt-out link as provided in each email.
With Whom We May Share Your Information
We may also permit selected third parties and agents to use your Personal Information, for the purposes set out in the preceding sections who will be subject to obligations to process such information in compliance with the same safeguards that we deploy.
If false or inaccurate information is provided and fraud is identified or suspected, details may be passed to fraud prevention agencies or other third parties and may be recorded by us or by them. This information may be accessed by law enforcement agencies from other countries.
In the event that Hotwire Media (or a part thereof) is (i) subject to negotiations for the sale of its business or (ii) is sold to a third party or undergoes a re-organisation, you agree that any of your Personal Information which it holds may be disclosed to such party (or its advisors) as part of any due diligence process or transferred to that re-organised entity or third party and used for the same purposes or for the purpose of analysing any proposed sale or re-organisation
We may disclose your Personal Information to third parties, the court service and/or regulators or law enforcement agencies in connection with enquiries, proceedings or investigations by such parties anywhere in the world or in order to enable Hotwire Media to comply with its regulatory requirements or dialogue with its regulators as applicable.
Links to Other Sites
Transmission, storage and security of your Personal Information
No data transmission over the Internet or website can be guaranteed to be secure from intrusion. However, we maintain commercially reasonable physical, electronic and procedural safeguards to protect your Personal Information in accordance with applicable data protection legislative requirements.
All your information is stored on our secure servers (or secure hard copies) and accessed and used subject to our security policies and standards. Where we have given you (or where you have chosen) a password which enables you to access certain parts of our site, you are responsible for keeping this password confidential and for complying with any other security procedures that we notify you of. We ask you not to share a password with anyone.
Your Personal Information may be accessed by staff or suppliers in, transferred to, and/or stored at, a destination outside the European Economic Area (EEA) in which data protection laws may be of a lower standard than in the EEA. Regardless of location or whether the person is an employee or contractor we will impose the same data protection safeguards that we deploy inside the EEA.
We will retain your Personal Information for as long as is necessary for the processing purpose for which they were collected. Certain details and correspondence may be retained until the time limit for any legal challenges has expired or in order to comply with regulatory requirements regarding the retention of such data. Data may also be retained for, or included in, analysis carried out by Hotwire Media with respect to its own business.
This Site is not intended for use by children under 16. We do not knowingly collect Personal Information from anyone under 16 years of age. If we become aware that we have unknowingly collected Personal Information from a child under the age of 16, we will make commercially reasonable efforts to delete such information from our database.